MARKETING ENGINEERING, REIMAGINED FOR THE CLOUD

Better Marketing Decisions. Proven Models. Modern Platform.

Enginius® is DecisionPro’s next-generation marketing analytics platform, built on decades of Marketing Engineering research and the legacy of Marketing Engineering for Excel.

Why Enginius?

Cloud-Based

Work from anywhere. No installation or IT infrastructure required.

Proven Models

Built on decades of Marketing Engineering research and real-world applications.

Advanced Analytics

Segmentation, positioning, forecasting, optimization, and more - all in one platform.

Trusted by Educators

Academic offering including software, business cases, and textbook in one convenient bundle.

The Modern Marketing Analytics Platform

Enginius® brings the power of Marketing Engineering to the web. Apply advanced models to real-world marketing problems with a platform that is intuitive, powerful, and built for today.

Marketing Engineering
for Excel (MEXL)

Marketing Engineering for Excel is a legacy DecisionPro product used in academic and professional settings. If you have a current business license or your instructor has given you an MEXL license for classroom use, please visit the MEXL support page for details.